1. Another collection of social media infographics – now including Google Buzz http://ow.ly/1nI5n 2. The 50 most creative people of the last year according to AdAge and Creativity http://ow.ly/1hdQA 3. Big resource of the best online planning tools by @ewarwoowar http://ow.ly/18CUo 4. History of marketing (infographic) http://ow.ly/1sIIF 5. Saatchi & Saatchi find TBWA promoting on [...]
Archive for the ‘Food & Drink’ Category
Top tweets during March
Posted in Food & Drink, Media, Planning ideas, Promotion, Shock, Web, tagged hootsuite, march, twitter on April 12, 2010 | Leave a Comment »
Infrastructure Doesn’t Make A Brand
Posted in Food & Drink, Music, Promotion, TV, tagged absolute, adminstration, aviva, brand, infrastructure, marathon, mars, norwich union, Radio, recession, snickers, virgin, zavvi on January 29, 2009 | 1 Comment »
With news today that Absolute radio has lost 461,000 listeners since it was re-branded from Virgin radio, the growing trend of new brands failing even with established infrastructure continues. Absolute follow their fellow Virgin-re-branders Zavvi into a situation where the change in brand has seen problems arise. At least Absolute had a go at establishing [...]
Double Standards
Posted in Food & Drink, Shock, TV, Web, tagged alcohol, banned, binge, condom, drinking, health, Sex, Shock, southern comfort on December 9, 2008 | Leave a Comment »
Brand Repubic are reporting that a government funded study has shown that advertising and binge drinking aren’t as interconnected as initially believed, with the evidence indicating that “there is some uncertainty over the mechanisms linking advertising to consumption… it is unclear whether advertising restrictions can be expected to have an immediate effect on consumption”. This [...]
Mock & Awe
Posted in Food & Drink, Music, TV, Web, tagged Berocca, Here It Goes Again, OK Go, Treadmills, YouTube on November 25, 2008 | Leave a Comment »
This was one of the most original music videos ever, a simple premise which has been incredibly well put together. This led to it having nearly 42 million views on YouTube, not bad for what was a fairly unheard of indie rock band from the US (though I must say I am a fan). This [...]
S.O.S. (Save-Our-Softdrinks?)
Posted in Food & Drink, Shock, Web, tagged can fist, drink, Tango on November 25, 2008 | Leave a Comment »
So the Tango date has come and gone, and left us with their new catch phrase “Can, Fist!”. Apparently the drink is having one last bash at trying to re-establish itself within its market with a “Save Tango” campaign, should you want to delve deeper the website link is here: Tango The site has a [...]