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Archive for the ‘Web’ Category

Top tweets for April

The most clicked links tweeted from my @planoma account over the last month. A breakdown of where Apple’s revenue comes from http://ow.ly/1CPH5 #business #tech Interesting trends deck regarding ‘Next Generation Media’ http://ow.ly/1zYaE The need to evolve the creative brief in the post digital age http://ow.ly/1BrFd #planning #digital #marketing How we pay for things in the [...]

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Isn’t it annoying when you see an original idea, but it is so simple that you wonder how you hadn’t though of it? Here’s another. Converse used terms that were generally unclaimed in Google Adwords to drive people to content that would be relevant to the type of people that search for them. The video [...]

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There are lots of resources for anyone who is looking to become a social media ninja/guru/idiot. However, not many have come at it with as much consideration for how we interact socially offline as the presentation I have embedded below. I encourage you to spend the time reviewing the full deck. It may be long [...]

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Social media infographics are inescapable, but here are the best ones I’ve come across over the last few months: Sources: 1st, 2nd

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1. Another collection of social media infographics – now including Google Buzz http://ow.ly/1nI5n 2. The 50 most creative people of the last year according to AdAge and Creativity http://ow.ly/1hdQA 3. Big resource of the best online planning tools by @ewarwoowar http://ow.ly/18CUo 4. History of marketing (infographic) http://ow.ly/1sIIF 5. Saatchi & Saatchi find TBWA promoting on [...]

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The case study video for the recent campaign by Fallon for SyFy’s Alice. Nice integrated campaign, but even nicer running rabbit projection. Very clever!

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I came across this slide deck on Slideshare yesterday about Facebook Connect by Nerdy Interactive Labs. It has given me greater insight into the opportunities the Facebook API can offer brands, especially in terms of data capture: With the level of growth Facebook experienced in 2009 (approximately doubling its user base in the last 12 [...]

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Top Tweets of 2009

I posted the top 10 of my Tweets for October, something that I intend to maintain on a regular monthly basis in 2010. So, as 2009 comes to an end, here are the 10 Tweets from my @m_eye account that received the most clicks over the course of the year. 1. Here’s that The Sun [...]

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Things that have inspired me during 2009: Ikea Facebook Take something everyone does (yet hate when others do it to them) and give people free stuff for doing it. This got the Ikea store in Malmo plenty of publicity via peoples Facebook walls. It also allowed them to then make a case study video for [...]

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New name – Planoma

8E9UZDBKCM67 Right, there’s a new name for M-Eye, and it’s Planoma. Planner of marketing. I would love to claim that is the reason for the name, but it really isn’t. I just like it, and there comes a time when everything needs a bit of a freshen up. So after more than a year of [...]

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