I’ve had an opportunity to reflect recently about what I feel I have learned since entering the industry. I had a realisation about the value of instinct. Something that we can be quick to try and avoid, feeling it could mislead us, but it can and usually does provide a valuable foundation to build upon [...]
Posts Tagged ‘Marketing’
Killer instinct
Posted in Planning ideas, tagged hypothesis, ideas, instinct, Marketing, planning on October 6, 2010 | Leave a Comment »
Agency Christmas cards
Posted in Work, tagged agency, cards, christmas, Marketing on December 25, 2009 | Leave a Comment »
Merry Christmas everyone! It’s now time to talk agency Christmas cards (as no more will be made for another 11 and a half months!). After I put out a few tweets regarding Christmas cards, I got a couple of responses. Here’s a collection of those that I have seen and liked/know someone involved/thought were worth [...]
Advice for those trying to get a job in advertising
Posted in Web, Work, tagged advertising, advice, grad, graduate, help, intern, job, Marketing, scheme, Work on October 31, 2009 | 3 Comments »
As deadlines for many grad scheme applications are approaching there are likely to be many young people who will be left disappointed and feeling that it’s an uphill battle to get into the advertising industry. Having gone through the process myself I wanted to offer some advice to those who are now in a similar [...]
Appealing to the Stupid Phone
Posted in Media, tagged advertising, brand, camera phone, iphone, Marketing, phone, smartphone, tetris on June 18, 2009 | Leave a Comment »
A lot of chatter over the last few days has focused on the new iPhone and all the new great things that can be achieved by it as well as some major negative feelings towards the pricing both in the UK and the US. However, has smartphone and the potential offered by applications on the [...]
The start of big things?
Posted in Music, TV, tagged John Lewis, M-eye, Marketing, The Beatles on November 13, 2008 | Leave a Comment »
M-eye…Marketing Eye, simple yet possibly veering into a certain video game consoles territory, let’s just see if we can rival that level of success. My first post is fairly straight forward, just an example of how music can really give a simple idea a memorable message. Apple have been doing it for years and it [...]